Are You A Walking Billboard?
Is Your Strategy Truly Set Up To Succeed?
“I became a loyal client because the ad said no one. Building human personalized relationships develops strong business relationships.
What do people see when they look at you?
What do they hear when they speak with you?
What do they feel when they interact with you?
Consumers become loyal clients because of their direct contact not because of an ad. The name may have attracted them but the experience made them loyal. In other words, your personal brand or employees brand is “your walking billboard.” The best investment any company can make is investing in marketing and brand development training of its employees. Are you investing in training your firm talent to represent your company online and offline?
Being a walking billboard is not just about your appearance but its also about your presentation online and offline. What strategy are you using to not only gain clients but to keep them and increase your referrals?
Have you implemented customer personalization practice & trainings during your onboard process for your company talents?
Are they fully understanding how to engage with potential and current clients online and offline in ways that will up-sell and cross-sell?
Do you know your three 15-sec intro pitches?
What’s your 5w’s?
Are you educating potential and current clients on topics that will increase engagement?
Are you finding out what is keeping your potential client with their current provider?
Are you making use of the most effective CRM platform to engage with your current and potential clients?
Add our LIGHTS, CAMERA, ACTION package and let’s interactively practice commanding your online presence and confidence
Investing in engagement training for your talent impacts your employees brand and retention of current, potential, and future clients. With video marketing being 87% of marketing in 2019, companies must understand the importance of innovating their branding and marketing tactics.
It’s important for specialized professionals such as lawyers, financial advisors, physician offices, consultants, etc to invest in personalization training within their office professionals. Target marketing is even more competitive because clients expect the customer experience of personalization with their direct contact online and offline. Remember, there are thousands of companies who do what you do, what is making your professional staff standout?